3 Credit Hours
Prerequisite: BUA 302, 311, 321. This course provides an overview of current marketing-management theory and practice. Students will develop strategic-marketing-management skills through case studies and an interactive simulation.
Discipline: Business Administration
BUA417-01: Marketing Management | Busse, E. Anne | Open: 8 / Reg: 12 / Max: 20 | ||||||||||||||||||
Open
|
|
Note about courses with preassignments: View a course's syllabus to get information about the preassignment.